Fugative ft. Mz Bratt & Wiley – Go Hard (Watch)
Fugative has so far been carving a niche for himself as a Fisher Price My First Rapper, but this new single marks his entrance into the grown-up urban music scene. To be honest, I’d have rather he stuck with what he was doing and I think it would have been a better move for his career too. His music may not have properly taken off yet, and the teenage hysteria around him has definitely waned over the past few months, but he had found a niche which could have really got him noticed if he’d just been given one great song rather than a series of average ones. Bad Girl was alright but Crush had real potential as a prime example of unpretentious chav-pop. Go Hard is just another unremarkable British rap collaboration, a very unconvincing attempt to jump onto the Tinie Tempah bandwagon. I’d like to be wrong, but I think this could be the end of Fugative.
Guy Sebastian ft. Eve – Who’s That Girl (Watch)
It’s odd how an artist can be totally boring for years and then suddenly become good. It happened with Avril Lavigne – I hated her until she started to work with the right songwriters who could bring out the best in her, and I immediately became a massive fan. Guy Sebastian is a similar case, as his music held absolutely no attraction to me until recently. I loved his super-catchy 2009 hit Like It Like That and Who’s That Girl is even better – an extreme rarity in Australia as the labels don’t seem to even try to compete with other nationalities to get the best new songs for their acts. Finally someone is making some effort, and although Guy is too old and too established as being average to blossom into a proper international star, it’s a good sign that the Aussies might actually have a go at competing with the rest of us in 2011.