This Must Be Pop brings you Future Pop! (Issue #37)

Future Pop is a weekly email featuring the hottest new pop songs and artists that you need to know about. Sign up here then read on, listen up and make sure you tweet me @poptastic to let me know what you think of my picks!

This Must Be Pop Live

My monthly live pop night returns from a summer break on August 21st with one of its most exciting line-ups yet! Headlining will be girlband Parade, who are about to make a huge comeback with new song Light Me Up. Also performing will be colourful pop-rock group Velvet Stream and super-cool singer/rapper Mercedes. Click here to find out more and here to buy cheap advance tickets.

Future Stars

 
 
Churches are the latest electro-pop buzz band attracting interest after being featured on Neon Gold, a trio from Glasgow consisting of two blokes and young frontwoman (and freelance writer) Lauren Mayberry. Lauren’s strong Scottish accent makes her vocals unique while their debut song Lies has an upbeat, bouncy backing track that keeps it pop. They played their first gig a few weeks ago, attended by many industry types despite being in Glasgow. Their commercial potential may not match their indie-pop tastemaker appeal, but personally I'm very excited to hear more from Churches.
 
 
 
Teen rapper PW is predicted to be the next Chipmunk, and getting a fair bit of attention considering he is just signed to a tiny independent label. PW's real name is Akheim Allen, and the name PW actually comes from his childhood nickname, Peewee. His Facebook bio suggests he wants to make music aimed at a younger audience, and fittingly he is a charismatic performer with commercial poppy choruses on his songs. None of them are hits in the making, but if some good songwriters get involved his Oopsy Daisy could be just around the corner.
 
 
 
The Night are a six-piece group fronted by Sophie-Rose Harper, whose claim to fame is having performed with the Mystery Jets. So far they only have one original track called Turn Your Light On Me available online, but the fact that it sounds like a 2012 version of Fleetwood Mac is enough to interest me. The Night's music may only ever be played on Radio 2, but their support should not be underestimated. There's always an audience for music that is simply warm and pleasant to listen to, and The Night don't even send you to sleep at the same time!
 

Future Hits

This week's playlist features five song by or featuring rappers which I think could be big hits:
 
 
Tracklisting:
  • Example – Say Nothing
  • Dizzee Rascal ft. Pepper – Scream
  • Cover Drive ft. Dappy – Explode
  • Pitbull ft. Shakira – Get It Started
  • The Script ft. Will.i.am – Hall Of Fame
Thanks for reading – I'll be back next Monday with more Future Pop! In the meantime don't forget to email and tweet me with your thoughts on the songs and artists above, and any suggestions for next week. Plus it would be great if you could spread the word about Future Pop to anyone you think might enjoy it and encourage them to subscribe for more.

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